JoJo Siwa Karma Video Showcases Edgy Transformation with Energetic Dance Moves
JoJo Siwa, the former “Dance Moms” star and now a pop sensation, has taken a bold leap with her latest single, “Karma.” The accompanying music video, released on Friday, departs from her kid-friendly image, showcasing a fierce and edgy side.
Following her appearance at the iHeart Radio Music Awards, where her KISS-inspired look stole the show and became a hot topic online (it became a meme), JoJo Siwa has struck again! She’s released a bold and exciting new music video for her song “Karma,” further fueling the conversation about her evolving style.
JoJo Siwa Karma Video
The Video Concept
In the “Karma” video, JoJo vents her frustration over a lost lover on a deserted island under the moonlight. The setting is reminiscent of queer relationships, adding an intriguing layer to the narrative. The lyrics echo her feelings: “Karma’s a bitch, I should’ve known better / If I had a wish, I would’ve never effed around / When I saw the pics of you and her, I felt the knife twist / Karma’s a bitch, and she’s with you right now.”
In a behind-the-scenes video released by Entertainment Tonight, Siwa said that the video has been on her mind for quite some time. “I came up with the concept a year ago, pitched the whole concept,” she said. “Everything I can have my hand in, I have my hand in.”
“I wanted to make art that made people go, ‘WHAT?’ similar to Miley Cyrus’ Bangerz, Britney Spears’ “Slave 4 U,” the 20-year-old singer said. “That was very important to me.”
While the song certainly accomplishes what it set out to do, what has been the main takeaway for the internet after its release can be summed up in one word: humping! There’s quite a bit of it in “Karma” and people have taken notice.
Coincidentally, Siwa’s video release coincided with a rare Friday morning earthquake in New York City, spurring several people to tweet that Siwa’s vibe shift caused the tectonic shift.
Meanwhile, Siwa has defended her rebranded look, as not everyone seems on board with her dramatic change. “People are afraid of things they don’t know,” Swia told E! News. “Things can be scary for people. New things can be very, very scary.”
JoJo Siwa Karma Video: KISS-Inspired Look
JoJo’s visual transformation is equally striking. At the 2024 iHeartRadio Music Awards, she rocked a black mesh bodysuit, a fauxhawk, and makeup inspired by the legendary band KISS. The metal makeup look garnered attention and even received approval from KISS star Gene Simmons. JoJo’s rebranding aims to emulate pop icons like Britney Spears and Miley Cyrus, and she’s certainly succeeded in turning heads.
The Internet Reacts
The video’s release sparked a frenzy online, with one word dominating discussions: humping. JoJo’s uninhibited dance moves in the video caught viewers’ attention, leading to a flurry of tweets and memes. Coincidentally, the video dropped on the same day as a rare Friday morning earthquake in New York City, prompting some to attribute the seismic activity to JoJo’s vibe shift humorously.
Defending Her New Look
While some fans embraced JoJo’s transformation, others expressed surprise. JoJo defended her rebranded image, acknowledging that change can be scary for people. She’s determined to make art that pushes boundaries, much like the iconic moments from Miley Cyrus’ “Bangerz” and Britney Spears’ “Slave 4 U.”
JoJo Siwa’s “Karma” video is a bold statement, signaling her evolution as an artist. Whether you’re here for the music, the visuals, or the seismic impact, one thing is clear: JoJo Siwa is unapologetically herself.
Watch the “Karma” video on YouTube.
